RETURN TO THE GARDEN
MOOD
SET THE TONE OF DELICATE FEMININITY & CAMPAIGN PALETTE BY DISPLAYING YOUR ENTIRE COLLECTION IN THE SAME SHOT
HANG YOUR ITEMS TOGETHER IN AN AREA WITH SOFT NATURAL LIGHT. THIS BRINGS OUT THE DETAILS & TRIMS.
TRY YOUR BEST TO CROP OUT THE HANGERS IN CLOSE UP DETAIL SHOTS.
THIS IS A BEAUTIFUL WAY TO SHOWCASE YOUR SEASONAL COLOR PALETTE OR “SET THE VIBE” OF THE LATEST DROP.
AN ALTERNATIVE SHOT WOULD BE TO PLACE MANY OF THE SAME ITEM TOGETHER IF YOU WANT TO VISUALLY SEND THE MESSAGE OF “INVENTORY” OR “WELL STOCKED”
THIS IS OUR HERO SHOT IN THE CAMPAIGN. IT ESTABLISHES OUR STORYLINE SETTING.
SHOWCASING GARMENT MOVEMENT ROMANCE WHILE HAVING YOUR MODEL WALK, SPIN, AND LOUNGE AROUND A GARDEN LIKE AREA.
CREATE A SOFT GLOW OR SUNNY EFFECT IN POST EDIT FOR AN ETHERIAL GLOW.
DO SOME RESEARCH IN YOUR LOCAL AREA TO SCOUT OUT A NICE TRAIL, OR PUBLIC GARDEN LOCATION THAT MAY HAVE LUSH PLANTS AND FLOWERS.
OUR GOAL WITH THIS SHOT IS TO CREATE A FEW WHIMSICAL SHOTS IDEALLY WITH OUR MOST ROMANTIC LOOK FROM THE WARDROBE OPTIONS.
THIS SHOT EVOKES MYSTERY, A SACRED BEAUTY ELEMENT AND ULTIMATELY ADDS THE VISUAL LORE WE NEED TO MAKE THIS CAMPAIGN STAND OUT. DON’T SKIP THIS ONE.
WE EXECUTE THIS BY PLACING A THIN OR SHEER MATERIAL BETWEEN THE SUBJECT AND YOUR CAMERA.
YOU MAY CHOOSE TO ADD YOUR FLORAL ELEMENTS OR ACCESSORIES INTO THE SHOT
OR YOU COULD USE THIS IN PLACE OF YOUR CLOSE UP BEAUTY SHOT.
WHAT IT ULTIMATELY DOES IS DIRECT YOUR FOCAL POINT TO THE GARMENTS OR PRODUCTS INSTEAD OF YOUR MODELS BY OBSCURING THE MODEL’S FACE.
WE ARE GIVING THE VIEWER A PARTIAL VIEW
LOVE THIS STYLE OF FACE VEIL THAT WE ADDED IN THE BEAUTY NOTES
THIS WORKS FOR ACCESSORY AND PRODUCT PHOTOS AS WELL.
THIS YOUR READY-TO-WEAR SHOT COMMUNICATING HOW YOUR GARMENTS LOOK ON REAL WOMEN.
PLACE 3 LIKE MODELS IN COORDINATING OUTFITS STANDING VERY CLOSE TOGETHER
THIS IS A GREAT WAY TO SHOW MULTIPLE PIECES IN YOUR COLLECTION AND DISPLAY THEM IN REAL LIFE.